Our pets arethe family we didn’t even know we needed until they became a part of it.

We are the Wellness Foundation

Our mission is to ensure that every pet on the planet is born, bred and raised with love.

That’s why we promote pet adoption, ethical breeding practices and environments that always put the well-being of every pet first.

If you agree, join us.

Join the Movement

Our Mission

We started the Wellness Foundation to make the world a better place for all pets. A big part of that involves our partnership with Best Friends Animal Society, a leading animal welfare organization dedicated to ending the killing of dogs and cats in America’s shelters.

As the Official Pet Food Partner of Best Friends, we are proud to provide natural pet food for the animals they rescue, so they have access to the healthiest nutrition possible. We are also committed to helping the pets at Best Friends find forever homes. And when they do, we want their first meal to be from us, so we send their new families home with free Wellness pet food. Because pets deserve nothing less than the most nutrient-dense goodness in every bowl, starting with the first one.

Why Adopt?

By adopting a pet from responsible, no-kill animal shelters, you’re giving them room to save another pet from unhealthy environments, corrupt breeders or even getting put down. Plus, these types of shelters have gotten to know every pet, so you end up knowing a lot more about the pet you’ll adopt than a pet from a store or a breeder that might be trying to hide something. Choosing to adopt instead of buying a pet is also the only way to prevent irresponsible breeders from making a profit. And adopting not only saves your new pet’s life—it also makes a spot available for another pet to be at shelters like these, which are often overcrowded. So, the more people who adopt their pets, the more animals that get rescued.

Our Partners

We also support these organizations and the work they are doing to help pets everywhere.

  • We proudly support the Human Animal Bond Research Institute (HABRI) and their research on the mutually beneficial relationship between humans and companion animals. Their research includes positive benefits that pets have on veterans with post-traumatic stress, children with autism and children battling cancer. Learn more here.

  • Great Dog Rescue New England (GDRNE) is an all-breed rescue group that finds foster homes for abandoned dogs, and places nearly 2,000 dogs into forever homes every year. While in foster care, we provide each dog with Wellness Natural Pet Food, and we also send each dog into their forever homes with a bag of our food. Learn more here.

  • The Pet Sustainability Coalition strives to be the leading organization for sustainable advancement in the pet industry. At the Wellness Foundation, we serve as board members because taking care of our pets also means taking care of our environment. We actively find creative, business-minded solutions in order to maintain and improve the environment. Learn more here.

  • We are dedicated to long-term sustainability by embracing and supporting recycling efforts, so we partnered with upcycle and recycle leader TerraCycle.® To help eliminate waste and for opportunities to donate to your favorite school or nonprofit organization, Wellness fans can sign up for free here.

Until every pet is born,bred, and raised with love,we’ll be here, advocating for them.

If you agree, join us.

Sign up for updates on our progress, find out about volunteer opportunities and more.

Join the Movement

Adopting a pet is one of the best things you can do.

For New Pet Parents Adopt a Pet